Kashoo vs FreshBooks. Which Software Fits You Best?

Last Updated on December 5, 2025

Are you running a small business?

If yes, choosing the right accounting software can make a huge difference for you.

Kashoo and FreshBooks are two popular options, but they cater to slightly different audiences.

FreshBooks is a premium, cloud-based platform designed for freelancers and service-based businesses that value automation, client management, and mobile access.

Kashoo, on the other hand, focuses on simplicity and straightforward accounting for small business owners who want a no-nonsense bookkeeping solution without a steep learning curve.

Both platforms offer invoicing, expense tracking, and reporting, but their approaches, feature depth, and pricing differ.

Understanding these differences can help you pick the platform that best fits your workflow and business needs.

1. Comparison Table: Kashoo vs FreshBooks

Feature	Kashoo	FreshBooks
Ease of Use	Simple, minimalistic interface designed for small business owners with little accounting experience	Intuitive and polished interface with guided workflows for freelancers and service-based businesses
Core Features	Invoicing, expense tracking, basic accounting, bank reconciliation, multi-currency support	Invoicing, expense tracking, time tracking, project management, reporting, automated workflows
Integrations	Limited third-party integrations, primarily banking and payment connections	Extensive integrations with 100+ apps including Stripe, PayPal, Shopify, Trello, Zapier
Automation	Minimal automation; mainly recurring invoices and simple reporting	Advanced automation including recurring invoices, payment reminders, and expense categorization
Pricing	Single plan at $20/month; includes all features; 14-day free trial	Multiple plans $19–$60/month depending on features and clients; 30-day free trial
Support	Email support, knowledge base, and webinars; no phone or live chat	Phone, email, and live chat support with comprehensive help center and tutorials
Best For	Small business owners who want straightforward, easy-to-use accounting	Freelancers, consultants, and service-based businesses seeking automation and mobile access

Takeaway:

• Kashoo is perfect for small business owners who want simple, no-frills bookkeeping.
• FreshBooks is better suited for freelancers and service-based businesses that need automation, project tracking, and a professional, polished platform.

2. Company Background & Market Fit

Understanding the companies behind the software helps clarify why they cater to different types of businesses.

FreshBooks

FreshBooks, founded in 2003 in Toronto, Canada, was created to simplify accounting for freelancers and service-based businesses.

Over the years, it has grown into a full-featured cloud accounting platform used by millions worldwide.

FreshBooks emphasizes automation, mobile access, and client management, making it ideal for businesses that need to save time while maintaining professional billing and reporting.

Its audience primarily includes freelancers, consultants, and small service-oriented businesses.

Kashoo

Kashoo, launched in 2005, takes a slightly different approach.

It is designed for small business owners and solopreneurs who want a straightforward, easy-to-use accounting solution without a steep learning curve.

Kashoo focuses on core accounting tasks, invoicing, expense tracking, and bank reconciliation, without the additional project management or advanced automation features found in FreshBooks.

This simplicity makes Kashoo attractive to users who value clarity and speed over a rich feature set.

Takeaway:

• FreshBooks is best for service-based businesses and freelancers looking for automation, project tracking, and professional client management.

• Kashoo is best for small business owners who want simple, straightforward bookkeeping without unnecessary complexity.

3. Ease of Use & User Experience

When it comes to usability, both Kashoo and FreshBooks focus on simplicity, but they approach it differently.

FreshBooks

FreshBooks offers a polished, intuitive interface designed for users with little accounting experience.

The dashboard clearly highlights invoices, expenses, and reports, making navigation straightforward.

Its mobile apps for iOS and Android mirror the desktop experience, allowing users to manage billing, track time, and capture receipts on the go.

FreshBooks also provides guided workflows and onboarding tips, making it easy for freelancers and service-based businesses to start quickly.

Kashoo

Kashoo, by contrast, takes a minimalist approach.

The interface is clean, uncluttered, and easy to navigate, focusing on core accounting tasks like invoicing, expenses, and bank reconciliation.

While it lacks some of the advanced automation and project management features of FreshBooks, Kashoo’s simplicity reduces the learning curve, allowing small business owners to manage finances efficiently with minimal setup.

Takeaway:

• FreshBooks provides a rich, guided experience with automation and mobile access, while.
• Kashoo delivers simplicity and speed, ideal for small business owners who want to focus on essential accounting tasks.

4. Core Features

Both FreshBooks and Kashoo provide essential tools for small business accounting, but their depth and focus differ.

FreshBooks

• Invoicing & Estimates: Create branded invoices, recurring billing, and automatic payment reminders.

• Expense Tracking: Import bank transactions, categorize expenses, and attach receipts.

• Time Tracking & Projects: Log billable hours, manage client projects, and track profitability.

• Reports & Insights: Profit & loss statements, cash flow reports, and tax summaries.

• Mobile App: Full functionality on iOS and Android for invoicing, expenses, and client management.

• Integrations & Automation: Over 100 integrations with payment gateways, CRM, and productivity tools; recurring invoices and automated expense tracking.

Kashoo

• Invoicing: Simple, customizable invoices with recurring billing.

• Expense Management: Track expenses, import transactions, and categorize for reporting.

• Accounting: Basic double-entry accounting with bank reconciliation.

• Multi-Currency Support: Handle transactions in multiple currencies.

• Mobile App: Limited to expense and invoice tracking.

• Simplicity Focus: Minimal automation; emphasizes straightforward bookkeeping without advanced project or time tracking features.

Takeaway:

• FreshBooks excels for freelancers and service-based businesses needing automation, time tracking, and comprehensive reporting.
• Kashoo is ideal for small business owners seeking simple, reliable bookkeeping without extra complexity.

5. Pricing & Value

Pricing is a major differentiator between FreshBooks and Kashoo, reflecting their target markets and feature sets.

FreshBooks

FreshBooks offers tiered subscription plans designed to grow with your business:

• Lite ($19/month): Up to 5 billable clients; basic invoicing and expense tracking.

• Plus ($33/month): Supports up to 50 clients; includes recurring billing, automated late payment reminders, and double-entry accounting.

• Premium ($60/month): Unlimited clients; advanced reporting, project profitability, and automation.

• Select (Custom Pricing): Tailored solutions for larger teams with dedicated account management.

FreshBooks also provides a 30-day free trial to explore features before committing.

Kashoo

Kashoo offers a single plan at $20/month, which includes all features.

This straightforward pricing is easy to understand and predict, and a 14-day free trial is available to test the platform.

Kashoo’s focus on simplicity and core accounting features means users get all essential bookkeeping tools without worrying about tier restrictions.

Takeaway:

• Choose FreshBooks if you need scalable, automated accounting with advanced features.
• Choose Kashoo if you prefer simple, all-inclusive pricing for basic bookkeeping needs.

6. Integrations & Add-Ons

Integrations and add-ons can significantly affect how accounting software fits into your business workflow.

FreshBooks and Kashoo approach this differently.

FreshBooks

FreshBooks offers extensive integrations with over 100 third-party apps, making it ideal for businesses that rely on multiple tools.

Notable integrations include:

• Payments: Stripe, PayPal, Square

• E-commerce: Shopify, WooCommerce, BigCommerce

• Productivity & CRM: Trello, Asana, HubSpot, Zapier

• Payroll & Tax: Gusto, QuickBooks Payroll

Automation is a strong point for FreshBooks, with features like recurring invoices, automatic payment reminders, and expense categorization helping businesses save time.

Kashoo

Kashoo takes a more minimalist approach.

It supports:

• Bank feeds: Automatic import of transactions from select banks

• Payment processors: Stripe and PayPal for receiving payments

• Limited third-party integrations: Fewer options compared to FreshBooks

While Kashoo does not offer extensive automation or advanced add-ons, its built-in simplicity makes it easy for small business owners to manage bookkeeping without navigating complex integrations.

Takeaway:

• FreshBooks is better for businesses that want flexible integrations and automation to streamline workflows.
• Kashoo is suitable for owners who prefer a self-contained, straightforward platform with essential connectivity.

7. Customer Support & Reliability

Reliable customer support and platform stability are key considerations when choosing accounting software.

FreshBooks and Kashoo offer different levels of service tailored to their audiences.

FreshBooks

FreshBooks is well-known for its responsive, multi-channel support.

Users can contact the team via phone, email, or live chat, and the support staff is highly rated for being knowledgeable and helpful.

FreshBooks also provides a comprehensive knowledge base, video tutorials, webinars, and community forum, enabling users to troubleshoot independently or learn best practices.

The platform itself runs on a secure cloud infrastructure with automatic backups and 99.9% uptime, ensuring data safety and consistent accessibility for businesses of all sizes.

Kashoo

Kashoo offers email support alongside a detailed knowledge base and video tutorials.

While personal support is not as extensive as FreshBooks, it’s sufficient for small business owners handling straightforward accounting tasks.

The software is cloud-based, secure, and reliable for its core bookkeeping functions, though it lacks the multi-channel support and premium guidance that FreshBooks provides.

Takeaway:

• FreshBooks excels in responsive, high-touch support and reliability, making it ideal for service-based businesses that may need guidance or run complex workflows.
• Kashoo is dependable for basic accounting needs, though support options are more limited.

8. Pros & Cons

Both FreshBooks and Kashoo offer unique advantages and have limitations, reflecting their target users and design philosophies.

FreshBooks

• Clean, modern, and easy to navigate for non-accountants.

• Recurring invoices, payment reminders, and expense tracking save time.

• Ideal for service-based businesses billing by hours or projects.

• Over 100 apps for payments, CRM, productivity, and payroll.

• Fully functional iOS and Android apps for on-the-go accounting.

• Monthly fees may be high for very small businesses or solo entrepreneurs.

• Inventory/Payroll requires third-party apps for full functionality.

• Less suited for product-based businesses.

Kashoo

• Minimal learning curve for small business owners.

• Single plan with all features included at $20/month.

• Core bookkeeping features like invoicing, expenses, and bank reconciliation are included.

• Multi-currency support useful for international transactions.

• Fewer third-party app connections compared to FreshBooks.

• Lacks advanced workflow automation or project management.

• Email-only support; no live chat or phone options.

• Mobile app functionality is basic.

9. Verdict: Which One Should You Choose?

Choosing between FreshBooks and Kashoo depends largely on your business type, workflow needs, and budget.

FreshBooks is the better choice for freelancers, consultants, and service-based businesses that want automation, time tracking, project management, and extensive integrations.

Its polished interface, mobile access, and responsive support make it ideal for businesses that rely on professional invoicing, client management, and efficient workflows.

Kashoo, on the other hand, is best for small business owners and solopreneurs who want simple, straightforward bookkeeping.

It covers all essential accounting tasks, like invoicing, expense tracking, and bank reconciliation, without the complexity or higher cost of premium platforms.

Its minimalistic approach makes it easy to get started and manage finances without a steep learning curve.

10. FAQ