Kashoo vs QuickBooks Online: Best Pick for Small Business

Last Updated on December 5, 2025

Choosing the right cloud accounting software can save you hours of work, reduce errors, and give your business a professional edge.

Two popular options are Kashoo and QuickBooks Online. Both platforms are trusted by small businesses worldwide, but they differ in features, pricing, and usability.

Kashoo is known for its simplicity, clean interface, and affordability, making it an attractive choice for freelancers and small business owners.

It’s perfect if you want straightforward invoicing, expense tracking, and basic reporting without the clutter of unnecessary features as highlighted on Capterra.

QuickBooks Online, on the other hand, is a robust, scalable solution used by millions of businesses globally.

With advanced features, 750+ integrations, and payroll support, QuickBooks Online is ideal for small to mid-sized businesses that expect to grow.

In this review, we’ll compare Kashoo vs QuickBooks Online in depth, covering ease of use, core features, pricing, integrations, and support.

Whether you’re a freelancer, startup, or growing business, this guide will help you choose the software that best fits your needs.

1. Quick Comparison Table: Kashoo vs QuickBooks Online

Feature	QuickBooks Online	Kashoo
Ease of Use	User-friendly but slightly more complex due to advanced features	Extremely simple and intuitive interface, minimal setup
Core Features	Invoicing, expenses, payroll, multi-currency, advanced reporting, inventory	Invoicing, expense tracking, basic reporting, bank feeds
Integrations	750+ third-party apps including Shopify, Salesforce, HubSpot	Limited integrations; mainly payment gateways and basic apps
Automation	Advanced automation for categorization, recurring tasks, and workflows	Basic automation for recurring invoices and simple workflows
Pricing	~$30–$200/month depending on plan	~$19.95/month for all features
Support	24/7 phone, chat, knowledge base, large accountant community	Email, live chat, knowledge base
Best For	Growing small to mid-sized businesses needing scalability and advanced features	Freelancers and small businesses seeking simplicity

Takeaway:

• Kashoo is perfect for small teams and freelancers who want simplicity and fast setup.

• QuickBooks Online is better for businesses that need advanced features, integrations, and long-term scalability.

2. Company Background & Market Fit

Kashoo

Kashoo is a cloud accounting software designed specifically for freelancers, solopreneurs, and small business owners.

It focuses on simplicity, affordability, and efficiency, providing all the essential tools for bookkeeping, invoicing, and expense tracking without overwhelming users with complex features.

Founded in 2008, Kashoo has built a reputation for easy-to-use accounting software that’s ideal for businesses that want to manage finances quickly and effectively.

Its target audience is those who prefer a straightforward approach to accounting rather than investing in feature-heavy platforms.

Best Fit: Freelancers, solopreneurs, and small businesses that need budget-friendly, simple accounting software.

QuickBooks Online

QuickBooks Online, developed by Intuit, is one of the most widely used cloud accounting solutions globally.

With advanced features like multi-currency support, payroll, inventory, and extensive integrations, it caters to small to mid-sized businesses that anticipate growth.

QuickBooks is trusted by accountants and business owners alike for its reliability and scalability.

Its vast ecosystem and support community make it an ideal choice for businesses that need robust features and flexibility.

Best Fit: Small to mid-sized businesses seeking scalable accounting software with advanced reporting and automation features.

3. Ease of Use & User Experience

Kashoo

Kashoo stands out for its clean, intuitive interface.

The dashboard is straightforward, allowing users to quickly create invoices, track expenses, and reconcile bank accounts.

Onboarding is simple, and most freelancers or small business owners can start managing their finances within minutes.

The mobile app (iOS or Android) mirrors the desktop experience, enabling users to invoice clients, track expenses, and capture receipts on the go.

This makes Kashoo particularly suitable for those who value simplicity and speed.

QuickBooks Online

QuickBooks Online offers a feature-rich interface, which can feel slightly more complex for first-time users.

However, its dashboard is well-organized, providing quick access to invoices, reports, banking, and payroll.

The platform also provides tutorials, webinars, and a large knowledge base, making it easier for businesses to get up to speed.

Its mobile app (iOS or Android) is comprehensive, supporting invoicing, expense tracking, and receipt capture, ideal for teams working remotely or on the go.

Takeaway:

• Kashoo keeps things simple with a clean, beginner-friendly interface.
• QuickBooks Online offers a richer experience with more tools, though it may feel more complex for first-time users.

4. Core Features

Kashoo

Kashoo focuses on simplicity and efficiency, making it ideal for freelancers and small businesses:

• Invoicing & Billing: Clean, professional invoice templates, recurring invoices, and automated payment reminders. Fast and hassle-free for small teams.

• Expense Tracking & Bank Feeds: Track expenses, upload receipts, and reconcile bank accounts with a simple, easy-to-follow workflow.

• Payroll & Taxes: Limited payroll functionality; third-party integrations are typically required.

• Reporting & Analytics: Basic reports including profit & loss, balance sheet, and cash flow — sufficient for small businesses or solo entrepreneurs.

QuickBooks Online

QuickBooks Online delivers robust, scalable accounting designed for growing businesses:

• Invoicing & Billing: Advanced invoicing with recurring billing, automated reminders, multi-currency support, and integration with multiple payment gateways.

• Expense Tracking & Bank Feeds: Smart expense tracking, automatic categorization, and customizable bank rules to save time and reduce errors.

• Payroll & Taxes: Integrated payroll with automated tax calculations and compliance, ideal for growing teams.

• Reporting & Analytics: Advanced, customizable reports, dashboards, forecasting, and analytics for deeper insights.

Takeaway:

• Kashoo is perfect for small teams and freelancers who value simplicity and fast, hassle-free accounting.
• QuickBooks Online is suited for growing businesses that need automation, advanced reporting, and full payroll support.

5. Pricing & Value

Kashoo

Kashoo keeps pricing simple and affordable, ideal for small businesses and freelancers:

• Kashoo Cloud $16.65/month (billed annually): Unlimited invoicing, expense tracking, and basic reporting.

• Free Trial: 14 days to test all features.

Kashoo’s pricing is straightforward and cost-effective, providing essential accounting tools without overwhelming small teams with advanced features they may not need.

QuickBooks Online

QuickBooks Online offers tiered plans designed to scale with your business:

• Simple Start $30/month: Basic bookkeeping, income/expense tracking, and invoicing.

• Essentials $60/month: Adds bill management and support for up to three users.

• Plus $90/month: Includes inventory, project tracking, and up to five users.

• Advanced $200/month: Custom reporting, analytics, and priority support.

• Free Trial: 30 days to explore all features.

QuickBooks pricing reflects its comprehensive features, automation, and scalability, offering strong value for businesses that need more advanced tools and payroll support.

Key Takeaways:

• Kashoo is affordable and straightforward, making it a great choice for freelancers or small teams on a budget.

• QuickBooks Online offers more features and flexibility, but at a higher price point.

6. Integrations & Add-Ons

Kashoo

Kashoo offers limited integrations, focusing mainly on payment gateways and essential business tools.

While it covers the basics, such as Stripe and PayPal, it doesn’t provide the extensive ecosystem that larger businesses might need.

For small teams and freelancers, Kashoo’s integrations are usually sufficient.

Examples are Stripe, PayPal

QuickBooks Online

QuickBooks Online excels in integrations, supporting over 750 third-party apps, including CRM, e-commerce, payroll, and project management tools.

Its add-ons allow businesses to automate workflows, sync inventory, and enhance reporting, making it highly adaptable for growing companies.

Examples are Shopify, Salesforce, HubSpot, Gusto, TSheets

Takeaway:

• QuickBooks Online offers extensive integrations and add-ons, connecting with hundreds of apps for automation and workflow efficiency, ideal for growing businesses.
• Kashoo provides essential integrations only, keeping it simple and easy to manage for small teams and freelancers.

7. Customer Support & Reliability

Kashoo

Kashoo provides email support, live chat, and a helpful knowledge base.

Its support is generally reliable for small businesses and freelancers, though phone support is limited.

Kashoo also offers clear tutorials and documentation, making it easy for users to troubleshoot independently.

QuickBooks Online

QuickBooks Online offers 24/7 phone and chat support, a large knowledge base, and access to a global accountant community.

Backed by Intuit’s long-standing reputation, it’s highly reliable with excellent uptime and consistent platform updates.

Takeaway:

• QuickBooks Online provides 24/7 support and a comprehensive knowledge base, making it reliable for growing businesses that need constant guidance.
• Kashoo offers friendly, responsive support during business hours, ideal for small teams and freelancers who value personalized assistance.

8. Pros & Cons

Kashoo

• Extremely simple and beginner-friendly interface

• Affordable monthly pricing (~$19.95/month)

• Quick setup with minimal learning curve

• Basic automation for invoices and recurring tasks

• Ideal for freelancers and very small businesses

• Limited integrations and add-ons

• Basic reporting; not suitable for growing businesses

• Payroll and advanced features require third-party solutions

QuickBooks Online

• Advanced reporting and analytics

• Extensive integrations (750+ third-party apps)

• Scalable for growing businesses

• Payroll, inventory, and multi-currency support

• 24/7 customer support and large accountant community

• Higher pricing compared to Kashoo

• Slightly steeper learning curve for new users

• Can feel complex for very small teams or freelancers

9. Verdict: Which One Should You Choose?

Both Kashoo and QuickBooks Online are solid cloud accounting platforms, but your choice depends on your business size and needs:

Choose Kashoo if: You’re a freelancer, solopreneur, or small business owner seeking simplicity, affordability, and quick setup.

Kashoo is perfect for businesses that don’t require advanced reporting, payroll, or extensive integrations.

Choose QuickBooks Online if: You’re running a growing small to mid-sized business that needs advanced reporting, payroll, multi-currency support, and access to hundreds of integrations.

Its scalability and robust support make it ideal for long-term growth.

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